A+E Networks announced that Domino’s Pizza will be the featured sponsor of the History Channel’s original documentary about Jesse Owens, which will air on Juneteenth Wednesday.
The documentary, “Triumph: Jesse Owens and the Berlin Olympics,” is executive produced by LeBron James and Maverick Carter’s Uninterrupted and Cinemament Studios in association with GroupM Motion Entertainment.
The sponsorship was arranged through GroupM Motion Entertainment’s Diverse Voices Accelerator.
Narrated by actor Don Cheadle, the documentary tells the story of Jesse Owens’ legendary victory at the 1936 Olympics in Adolf Hitler’s Germany.
Before the Olympics, Owens broke four world records in under 45 minutes at the Big Ten track meet in Ann Arbor, Michigan, home of Domino’s Pizza.
“History Channel is proud to amplify the incredible story of Jesse Owens through this powerful documentary and our exciting partnership with Domino’s Pizza and Group M Motion Entertainment,” said Peter Olsen, president of ad sales, A+E Networks. “Celebrating diverse stories and voices in front of and behind the camera is a priority across all of our platforms and this sponsorship reflects that.”
The project marks the second collaboration between A+E Networks and GroupM Motion Entertainment with support from Domino as part of DVA, having teamed up last year on 761st Tank Battalion: the Original Black Panthers.
“Committing to diversity and representing underrepresented voices is a top priority for Group M and our clients,” said Chet Fenster, chief content officer, Group M Motion Entertainment. “We’re proud to continue working with brands to find solutions that support equity in entertainment.”
