Bell Group and Dassault Systèmes Partner to Accelerate Food Industry’s Transition to a More Sustainable Model
This unique, long-term partnership will shape the future of food by accelerating the industry’s digital transformation and scaling breakthrough innovation. Digitalizing the end-to-end value chain will leverage artificial intelligence to drive innovative, sustainable disruptive change and empower employees. Bel Group’s expertise in manufacturing iconic brands such as The Laughing Cow®, Babybel® and GoGoSqueez®, combined with Dassault Systèmes’ scientific and technological approach, will drive the next generation of industry solution experiences for food and beverage.
Dassault Systèmes (Euronext Paris: FR0014003TT8, DSY.PA) and Bell Group today announced a long-term partnership to accelerate the transformation of the food industry towards a more sustainable model. The two companies will play a pivotal role in shaping the future of food by digitizing the end-to-end value chain using artificial intelligence, from product ideation to production and market launch.
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Bell Group CEO Cécile Berio and Dassault Systèmes Executive Chairman Bernard Charles (Photo: Business Wire)
The challenge of sustainably feeding a global population that is set to reach 10 billion by 2050 is driving the need for innovative food technologies and breakthrough ways to efficiently develop and produce healthy, sustainable food in a highly regulated industry.
Bel Group will deploy Dassault Systèmes’ “Perfect Production” industry solution experience, based on the 3DEXPERIENCE platform, to improve the efficiency and sustainability of manufacturing operations in 11 plants around the world.1 Key elements of this transformation are manufacturing operations management (MOM), food and materials science, AI, and product lifecycle management (PLM).
With MOM, Bel Group will empower its workforce through digital transformation, make production more efficient and meet market demand, while optimizing inventory levels and raw material consumption. Bel Group will be able to produce more sustainably, with consistent quality, everywhere.
Leveraging AI, Bel Group can analyze millions of data points and use machine learning to enhance its products and packaging to continuously adapt to consumer needs with sustainable development and breakthrough innovation, while providing Dassault Systèmes with comprehensive insights into the food industry, which will shorten time to market, optimize formulations, reduce industrial testing, accelerate product development and improve product performance.
With PLM, a single collaborative environment connects people, processes and data, giving all stakeholders access to the right information at the right time, facilitating cross-company collaboration and decision-making, simplifying business operations from product ideation to market release.
“The transition of food towards a more sustainable model requires disruptive players and actions over the next decade. Through this unique, long-term partnership, we want to pioneer new solutions and accelerate the transformation. The joint capabilities of two groups that share the same vision will enable our teams to move into ‘Augmented Research and Development’ through AI, reimagining our manufacturing and product management processes for the future of food,” said Cécile Bériot, CEO of Bell Group.
“Cécile Berio and I share the same vision: the future of health depends on the future of nutrition,” said Bernard Charlès, Chairman of the Board of Directors of Dassault Systèmes. “Our partnership with Bell Group will revolutionize a vital food industry. Together we can further our mission to offer healthier, more inventive food, produced more sustainably. Thanks to modeling, simulation, data science and generative AI, we can imagine and create new connections and important economic levers between health, prevention and affordable and sustainable nutrition. Our scientific and technological approach allows the industry to address the biggest challenges currently facing consumers, patients and citizens. We have shown that the virtual world opens new horizons in therapeutics development. Now we can apply this approach to Bell Group’s business and bring about a true disruptive change that will make the company a benchmark for food tech companies.”
For more information:
Dassault Systèmes’ 3DEXPERIENCE Platform, 3D design software, 3D Digital Mockup, Product Lifecycle Management (PLM) solutions: http://www.3ds.com
Dassault Systèmes Consumer Packaged Goods & Retail Industry Solution Experience: https://www.3ds.com/industries/consumer-packaged-goods-retail
DELMIA Apriso application from Dassault Systèmes: https://www.3ds.com/products/delmia/apriso
About Bell Group
BelGroup is a major player in the food industry for dairy, fruit and plant-based products and one of the world leaders in branded cheese. Its portfolio of differentiated and internationally recognized brands includes The Laughing Cow®, Kiri®, Babybel®, Boursin®, Nurishh®, Pom’Potes® and GoGo squeeZ® as well as around 30 local brands. Together, these brands enable the Group to achieve sales of €3.645 billion in 2023.
Around 10,902 employees in 51 subsidiaries around the world contribute to the realization of the Group’s mission to make healthier and responsible food available to everyone. Bel’s products are manufactured in 30 production sites and sold in more than 120 countries.
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About Dassault Systèmes
Dassault Systèmes is a catalyst for human progress. We provide businesses and people with collaborative virtual environments to envision sustainable innovations. By creating virtual twin experiences of the real world with our 3DEXPERIENCE platform and applications, our customers redefine their product creation, production and lifecycle management processes to make a meaningful impact on making the world more sustainable. The beauty of the Experience Economy is that it is a human-centric economy that benefits everyone – consumers, patients and citizens. Dassault Systèmes delivers value to more than 350,000 customers of all sizes and industries in more than 150 countries. For more information, please visit www.3ds.com.
© Dassault Systèmes. All rights reserved. 3DEXPERIENCE, the 3DS logo, the compass icon, IFWE, 3DEXCITE, 3DVIA, BIOVIA, CATIA, CENTRIC PLM, DELMIA, ENOVIA, GEOVIA, MEDIDATA, NETVIBES, OUTSCALE, SIMULIA, and SOLIDWORKS are trademarks or registered trademarks of Dassault Systèmes, a European company (Societas Europaea) incorporated under the laws of France and registered at the Versailles Trade and Companies Registry under number 322 306 440, or of its subsidiaries in the United States and/or other countries. All other trademarks are the property of their respective owners. Any use of Dassault Systèmes or its subsidiaries requires express written authorization.
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The agreement between Bel Group and Dassault Systèmes was signed in the fourth quarter of 2023.
Bell Group Press
Corporate / Global & France | Mael EVIN | mael.evin@havas.com
Dassault Systèmes Press
Company / France | Arnaud MALHERBE | arnaud.malherbe@3ds.com | +33 (0)1 61 62 87 73
North America | Natasha Levanti | Email: +1 (508) 449 8097
EMEA | Virginie BLINDENBERG | virginie.blindenberg@3ds.com | +33 (0) 1 61 62 84 21
China |Grace Mu | Email: grace.mu@3ds.com +86 10 6536 2288
India | Kriti Ashok | Contact +91 9741310607
Japan | Wen Yang Email: wen.yang@3ds.com +81 3 4321 6549
Korea | Jaemin Jung | Contact +82 2 3271 6653
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